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Customer & Product Profitability

Traditionally, one of the key measures to most carriers has been ARPU. Increasingly,  telecommunication companies want to supplement revenue data with information about profit margins. When trying to distill such information, the particular challenges of the industry include the need to:

  • sift through huge data volumes.
  • correctly allocate revenues in bundled services.
  • differentiate between fixed and variable infrastructure cost.
  • In this context, Allolio&Konrad can offer a unique portfolio of skills that permit us to build profitability information bottom-up.

We do not estimate profitability.  We take operational data, apply controlling concepts and provide profitability information on the most granular level.


Challenges:

  • How profitable is each product segment?
  • How profitable is each customer segment?
  • Is the cost structure in line with expectations?
  • Which trends are developing in the market?
  • How successful are new products introduced?